If you’re intimidated by the MBA admissions process or uncomfortable advocating for yourself, the help of an admissions consultant may be for you. The fact of the matter is not everyone needs help with applying to business school. Storytelling is probably the most important part of an MBA application. It’s literally what sets you apart from the thousands of other qualified applicants; many with resumes that read exactly like yours. A successful applicant is one who connects the dots in their application for the admissions committee. After going over your application, the committee should know exactly how you reached the decision to get an MBA, why you need an MBA, and what you plan to do within the near and distant future. If you’re extremely confident in your ability to leave the AdCom knowing your full story in a 500 word or less essay, you probably don’t need an admissions consultant. For those who need a little guidance, the money spent on an MBA admissions consultant is well worth the investment.